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Before lookin' at numbers

Let's see against who we'll have to fight.

Overview of the market in El Potrero Chico

The Competitive Environment

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What is clear from the market:

 

Many accommodations have camping & glamping options.

But none offers a complete structured experience.

 

Almost no one combines:

 

  • Comfort + design​

  • Guided adventure

  • Recovery / well-being

 

This is a huge hole in the market.

Which is exactly our goal.

Overview of the market in El Potrero Chico

The Major Competitors

Some of the Major League's Players:

In Full Expansion…

El Cubil

Strengths

 

  • Ultra well located (5 min from the park)

  • Climber community vibe

  • Fast Internet (digital nomads)

  • Varied accommodations (rooms, tubes, loft, dormitory)​

Weakness

 

  • No “wow” experience

  • Not oriented luxury / relaxation

  • No structured or guided activities

  • No pool

Conclusion:
​
Our #1 competitor... but easy to surpass with a more premium experience. Probably the 3rd major player. And they make improvements every year since they are in operations.

Probably the Best Spot

La Posada

Strengths

 

  • Swimming pool + restaurant + coworking

  • Glamping already present

  • Hotel comfort

  • Lots of green and relax areas

  • Laundry services

Weakness

 

  • Lack of intimacy

  • Impersonal experience

  • No guided adventures

  • ​Nothing else to add!

Conclusion:
​
Our #2 competitor... Probably the best spot in El Potrero Chico actually. They sell comfort... we want to give a complete experience, smaller, more private.

The Most Popular

Rancho El Sendero

Strengths

 

  • Complete offer (hotel + hostel + camping)

  • Swimming pool

  • Incredible view

  • Huge green land

Weakness

 

  • “Generic” product

  • No clear niche

  • No guided activities 

  • A little far by foot from the crags

Conclusion:
​
The biggest and most popular resort. Complete offer except for activities. Solid financially speaking. The owner (Mario) seems to be involved in politics… Maybe locally… To be continued…

Woodstock lives again

Finca Caminante

Strengths

 ​

  • Special environment

  • Swimming pool

  • Many different types of rooms (penthouse, cabins, treehouse-style cabaña, Hostel and camping)

Weakness

 

  • Very long walk

  • Focused on backpackers

  • Not for "regular" people. Very niche.

Conclusion:
​
This place is not for "normal" people. Hippies, weed smokers, peace environment. Beautiful spot, but don't even count as a competitor. We are elsewhere.

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Can we see some numbers now?

Ici je veux parler des estimations de coûts pour l'implantation d'un tel projet. Des stratégies que nous allons adopter pour faire connaitre l'endroit, des étapes de construction, des phases, de l'équipe (directe & indirecte). Insérer les prévisions financières  ainsi que les besoins en financement.

Je me demande si l'on doit faire une nouvelle page…

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Look at this happy boy.

That was an amazing day

Contact

Get in Touch

For inquiries or to plan your glamping adventure, please reach out to us.


El Potrero Chico, Mexico
patrick.passio@icloud.com

(514) 996-6492

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